When selling multiple products with asymmetric uncertainty, should the seller disclose product information so that … has asymmetric uncertainty regarding the two products. A total of four different information provision structures are … considered based on whether the seller discloses information about each product with the aim of determining which strategy …

Consumers can acquire information through their own search efforts or through their social network. Information … diffusion via word-of-mouth communication leads to some consumers free-riding on their “friends” and less information …