Showing 161,481 - 161,490 of 164,764
This paper presents the overall review of globalisation of consumption as well as the new trends of purchasing and discusses the findings of the exploratory inquiry conducted in FMCG market in Poland in two different periods (1994 and 2003). Particular attention is paid to the consumer...
Persistent link: https://www.econbiz.de/10010534138
Consumer behaviour has led to the development of specific shopping systems in the Gubin-Guben transborder urban complex. One, fairly stable, is geared to the local population service, while the other displays a marked asymmetry in terms of volume and function. On the Polish side, this system...
Persistent link: https://www.econbiz.de/10010534300
Pressures in the contemporary marketing environment are getting bigger and companies and marketers are required to know consumers and their purchase and information behaviour. In this article we studied the behaviour of consumers and the factors of purchase and information behaviour of young...
Persistent link: https://www.econbiz.de/10010534569
Persistent link: https://www.econbiz.de/10010535711
Persistent link: https://www.econbiz.de/10010535866
This review article aims to develop an integrating overview of the present status of the theory and research of the individuals` expectations of corporate social responsibility (CSR). Given the veritable explosion of CSR research during the recent years, there is a genuine need for the field to...
Persistent link: https://www.econbiz.de/10010538971
We all know that information about products drives consumption choices. But knowledge comes first. Without the correct consciousness about products, even with complete information inefficient outcomes may result. The adverse selection problem is revisited in this paper, successfully interpreting...
Persistent link: https://www.econbiz.de/10010542298
This study evaluates the preferences of middle-high income earners for newly designed high-cost residential property attributes in their purchase decision, by using the conjoint method, whereby the buyers¡¦ ¡¥trade-offs¡¦ of different product attributes are measured. The fractional...
Persistent link: https://www.econbiz.de/10010544687
The last two decades have been fruitful in the development of research into ethical consumer behaviour. Notwithstanding this growing interest, the majority of studies focuses on measuring consumers' ethical attitudes and beliefs, neglecting the understanding of actual behaviour. This...
Persistent link: https://www.econbiz.de/10009218936
Study examines the influences of various organisational response cases against a negative event on consumer brand associations (CBA). Intensity of, and the differences between CBA with the flag carrier in commercial airline industry in a Mediterranean country are measured aperiodically over a...
Persistent link: https://www.econbiz.de/10009223246