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The impact of self-service technology and the presence of others on cause-related marketing programs in restaurants
Hanks, Lydia; Line, Nathaniel D.; Mattila, Anna S. - In: Journal of hospitality marketing & management 25 (2016) 5/6, pp. 547-562
Persistent link: https://www.econbiz.de/10011577824
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Knowledge and understanding of corporate social responsibility
Kot, Sebastian - In: Journal of advanced research in law and economics : JARLE 5 (2014) 2/10, pp. 109-119
Persistent link: https://www.econbiz.de/10011720976
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Are customers willing to pay for corporate social responsibility? : a study of individual-specific mediators
Yuen, Kum Fai; Thai, Vinh V.; Wong, Yiik Diew - In: Total quality management & business excellence : an … 27 (2016) 7/8, pp. 912-926
Persistent link: https://www.econbiz.de/10011581248
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Turning off the lights : consumers' environmental efforts depend on visible efforts of firms
Wang, Wenbo; Krishna, Aradhna; McFerran, Brent - In: Journal of marketing research : JMR 54 (2017) 3, pp. 478-494
Persistent link: https://www.econbiz.de/10011697473
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Corporate social responsibility, attitudes and behavioural intentions : an empirical study in banking industry
Khalilakbar, Rashid; Pool, Javad Khazaei - In: EuroMed journal of management 1 (2015/2016) 3, pp. 252-264
Persistent link: https://www.econbiz.de/10011664010
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The impact of crisis response strategy, crisis type, and corporate social responsibility on post-crisis consumer trust and purchase intention
Hegner, Sabrina; Beldad, Ardion D.; Kraesgenberg, Anne-Lotte - In: Corporate reputation review : an international journal 19 (2016) 4, pp. 357-370
Persistent link: https://www.econbiz.de/10011602646
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Gender makes a difference : investigating consumer purchasing behavior and attitudes toward corporate social responsibility policies
Jones, Raymond; Reilly, Timothy M.; Cox, Marcus Z.; … - In: Corporate social responsibility and environmental management 24 (2017) 2, pp. 133-144
Persistent link: https://www.econbiz.de/10011685248
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Consumer perception of corporate social responsibility and purchase behaviour
Shukla, Akanksha; Goel, Geetika; Tiwari, Nidhi - In: International journal of business excellence 18 (2019) 1, pp. 22-41
Persistent link: https://www.econbiz.de/10012052213
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Connecting the dots between CSR and brand loyalty : the mediating role of brand experience and brand trust
Khan, Imran; Fatma, Mobin - In: International journal of business excellence 17 (2019) 4, pp. 439-455
Persistent link: https://www.econbiz.de/10012052315
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Exploring consumer responses to a nationwide breast cancer awareness campaign : the case of the National Football League's Crucial Catch campaign
Kwak, Dae Hee; Lee, Joon Sung; Kwon, Youngbum; Babiak, … - In: International journal of sport management and marketing … 19 (2019) 3/4, pp. 208-232
Persistent link: https://www.econbiz.de/10012059513