Gonzalez, Marvin E.; Quesada, Gioconda; Mueller, James; … - In: Journal of International Education in Business 4 (2011) 1, pp. 6-29
Purpose – Curriculum development in higher education must be continuously evaluated in this dynamic business environment, where business needs change day‐to‐day. The literature on the application of quality function deployment (QFD) to curriculum design is increasing, with student opinion...