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How marketers influence produc...
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Innovation management
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Nijssen, E. J.
51
Nijssen, Edwin J.
30
Borgh, Michel van der
9
Douglas, Susan P.
9
Hillebrand, Bas
9
Nijssen, Ed
6
Schepers, Jeroen J. L.
6
Frambach, Ruud T.
5
Jong, Ad de
5
Guenzi, Paolo
4
Nijssen, Ed J.
4
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3
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3
Elbertsen, Liane
3
Frambach, Rudolf T.
3
Kemp, Ron
3
Kemp, Ron G.M.
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2
Bommel, Ties van
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Langerak, Fred
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Lieshout, Karin F.M.
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Vrije Universiteit Amsterdam / Faculteit der Economische Wetenschappen en Econometrie
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Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of international marketing
6
Journal of the Academy of Marketing Science
6
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5
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4
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ECONIS (ZBW)
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Showing
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21
First- and second-order effects of consumers’ institutional logics on firm–consumer relationships : a cross-market comparative analysis
Singh, Jagdip
;
Lentz, Patrick
;
Nijssen, E. J.
- In:
Journal of international business studies : JIBS ; an …
42
(
2011
)
2
,
pp. 307-333
Persistent link: https://www.econbiz.de/10008909554
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22
Modeling variation in global consumers' participation behaviour intentions using an institutional market index
Schumann, Jan Hendrik
;
Nijssen, E. J.
;
Lentz, Patrick
- In:
International marketing review
31
(
2014
)
4
,
pp. 390-412
Persistent link: https://www.econbiz.de/10010388819
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23
Gathering and using information for the selection of technology technology partners
Nijssen, E. J.
;
Reekum, Rik van
;
Hulshoff, Henrie͏̈tte E.
- In:
Technological forecasting & social change : an …
67
(
2001
)
2/3
,
pp. 221-237
Persistent link: https://www.econbiz.de/10001709049
Saved in:
24
Beyond the adoption/non-adoption dichotomy : the impact of innovation characteristics on potential adopters' transition through adoption process stages
Frambach, Rudolf T.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001714342
Saved in:
25
Branding fresh food products : exploratory empirical evidence from the Netherlands
Nijssen, E. J.
- In:
European review of agricultural economics : ERAE
25
(
1998
)
2
,
pp. 228-242
Persistent link: https://www.econbiz.de/10001243925
Saved in:
26
Innovativeness as determinant of firms' financial performance : the view of the financial analyst
Nijssen, E. J.
;
Wieringa, B.
;
Wind, Jerry
-
1995
Persistent link: https://www.econbiz.de/10000924077
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27
The diffusion and adoption of tools and techniques to aid new product development
Nijssen, E. J.
;
Frambach, Rudolf T.
;
Gupta, A. K. Sen
-
1995
Persistent link: https://www.econbiz.de/10000924079
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28
Awareness, use and effectiveness of models and methods for new product development
Nijssen, E. J.
;
Lieshout, K.
-
1994
Persistent link: https://www.econbiz.de/10000901332
Saved in:
29
Consumer world-mindedness and attitudes toward product positioning in advertising : an examination of global versus foreign versus local positioning
Nijssen, E. J.
;
Douglas, Susan P.
- In:
Journal of international marketing
19
(
2011
)
3
,
pp. 113-133
Persistent link: https://www.econbiz.de/10009299830
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30
The impact of digital transformation on salespeople : an empirical investigation using the JD-R model
Guenzi, Paolo
;
Nijssen, E. J.
- In:
Journal of personal selling & sales management : JPSSM
41
(
2021
)
2
,
pp. 130-149
Persistent link: https://www.econbiz.de/10012584523
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