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Explaning older consumers' low use of the internet
Jul Thanasrivanitchai; Moschis, George P.; Shannon, Randall - In: International journal of internet marketing and … 11 (2017) 4, pp. 355-375
Persistent link: https://www.econbiz.de/10011859085
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A life course study of the effects of experienced life events on the onset and continuity of preventive healthcare behaviors
Yingwattanakul, Preecha; Moschis, George P. - In: Health marketing quarterly 36 (2019) 1, pp. 71-91
Persistent link: https://www.econbiz.de/10012200126
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EXPORT MARKETING MANAGEMENT
Alexandrides, Costas George; Moschis, George P. - 1977
Persistent link: https://www.econbiz.de/10003998280
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Mature Consumer Awareness and Attitudes Toward Retirement Housing and Long-Term Care Alternatives
Gibler, Karen Martin; Lumpkin, James R.; Moschis, George P. - In: Journal of consumer affairs : official publication of … 31 (1997) 1, pp. 113-138
Persistent link: https://www.econbiz.de/10007373694
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Mature Consumer Awareness and Attitudes Toward Retirement Housing and Long-Term Care Alternatives
Gibler, Karen Martin; Lumpkin, James R.; Moschis, George P. - In: Journal of consumer affairs : official publication of … 31 (1997) 1, pp. 113-138
Persistent link: https://www.econbiz.de/10007373847
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Older Consumer Responses to Marketing Stimuli: The Power of Subjective Age
Moschis, George P.; Mathur, Anll - In: Journal of advertising research 46 (2006) 3, pp. 339-346
Persistent link: https://www.econbiz.de/10007390431
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The maturing marketplace : buying habits of baby boomers and their parents
Moschis, George P. (contributor)
Persistent link: https://www.econbiz.de/10004595833
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Consumer socialization : a life-cycle perspective
Moschis, George P. - 1987 - 1. [Dr.]
Persistent link: https://www.econbiz.de/10004620830
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Materialism and Life Satisfaction: The Role of Stress and Religiosity
BAKER, ANDREW M.; MOSCHIS, GEORGE P.; ONG, FON SIM; … - In: Journal of Consumer Affairs 47 (2013) 3, pp. 548-563
Persistent link: https://www.econbiz.de/10010728603
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Consumer Behavior in Later Life: Multidisciplinary Contributions and Implications for Research
Moschis, George P. - In: Journal of the Academy of Marketing Science 22 (1994) 3, pp. 195-204
Persistent link: https://www.econbiz.de/10006155378