Duhamel, Francois; Reboud, Sophie; Santi, Michel - In: Management Decision 52 (2014) 1, pp. 122-143
Purpose – The purpose of this paper is to devise recommendations for firms to formulate modes of value capture for their product innovations, ex ante . More specifically, the research question is: how can innovators try to maximize, ex ante , the appropriation of the rent they can derive from...