//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Advertising client‐agency rela...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Entscheidung
20,026
Decision
20,016
Werbung
11,347
Advertising
11,323
Theorie
7,915
Theory
7,891
Consumer behaviour
4,573
Konsumentenverhalten
4,302
Werbewirkung
3,859
Advertising effects
3,811
Decision making
3,190
Experiment
2,475
Entscheidungstheorie
2,330
USA
2,257
Decision theory
2,215
United States
2,096
Internet marketing
1,896
Online-Marketing
1,891
decision making
1,820
advertising
1,406
Deutschland
1,235
Risk
1,161
Cognition
1,127
Kognition
1,094
Risiko
1,086
Germany
1,081
Spieltheorie
1,063
Game theory
1,054
Multi-criteria analysis
1,047
Multikriterielle Entscheidungsanalyse
1,046
Marketing
1,024
Strategic management
974
Strategisches Management
953
Management-Informationssystem
944
Management information system
943
Decision under uncertainty
905
Entscheidung unter Unsicherheit
905
Managers
854
Brand management
837
Behavioral economics
811
more ...
less ...
Online availability
All
Undetermined
12,966
Free
8,051
Type of publication
All
Article
24,137
Book / Working Paper
14,704
Other
183
Journal
152
Database
1
Type of publication (narrower categories)
All
Article in journal
17,007
Aufsatz in Zeitschrift
17,007
Graue Literatur
3,174
Non-commercial literature
3,174
Working Paper
2,790
Arbeitspapier
2,625
Aufsatz im Buch
2,255
Book section
2,255
research-article
1,975
Hochschulschrift
1,357
Thesis
1,096
Collection of articles of several authors
592
Sammelwerk
592
Bibliografie enthalten
399
Bibliography included
399
Aufsatzsammlung
330
Konferenzschrift
277
Lehrbuch
261
review-article
249
Textbook
231
conceptual-paper
228
Case study
177
Fallstudie
177
case-report
173
review
158
Conference paper
154
Konferenzbeitrag
154
Conference proceedings
127
Bibliographie
111
Collection of articles written by one author
105
Sammlung
105
viewpoint
102
Article
99
Dissertation u.a. Prüfungsschriften
89
Reprint
83
Ratgeber
74
non-article
67
Guidebook
60
Systematic review
55
Übersichtsarbeit
55
more ...
less ...
Language
All
English
32,557
German
3,269
Undetermined
2,875
French
179
Hungarian
96
Spanish
66
Russian
43
Italian
39
Polish
28
Dutch
24
Swedish
22
Portuguese
15
Romanian
11
Finnish
10
Danish
9
Lithuanian
7
Norwegian
6
Czech
3
Croatian
3
Slovak
3
Serbian
3
Turkish
3
Bulgarian
2
Afrikaans
1
Arabic
1
Indonesian
1
Multiple languages
1
Albanian
1
Ukrainian
1
Chinese
1
more ...
less ...
Author
All
Kaiser, Harry M.
68
Sutter, Matthias
52
Eisend, Martin
50
Xu, Zeshui
48
Anderson, Simon P.
41
Pelsmacker, Patrick de
38
Taylor, Charles Raymond
38
Weber, Martin
38
Karni, Edi
37
Fishburn, Peter C.
35
Kind, Hans Jarle
35
Rausch, Erwin
34
Gierl, Heribert
32
Dickinson, David L.
31
Liao, Huchang
31
Segal, Uzi
31
Septianto, Felix
31
Glöckner, Andreas
30
Rosengren, Sara
29
Safra, Zvi
29
Johnson, Eric J.
28
Mueller, Barbara
28
Wilbur, Kenneth C.
28
Zaccour, Georges
28
Bazerman, Max H.
27
Nilssen, Tore
27
Okazaki, Shintaro
27
Saffer, Henry
27
Wakker, Peter P.
27
Woodside, Arch G.
27
Dahlén, Micael
26
Jullien, Bruno
26
Pflaum, Dieter
26
Sethi, Suresh
26
Shepherd, Dean A.
26
Ferreira, Fernando Alberto Freitas
25
Hey, John Denis
25
Nickel, Volker
25
Tversky, Amos
25
Weber, Elke U.
25
more ...
less ...
Institution
All
National Bureau of Economic Research
144
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
94
Springer Fachmedien Wiesbaden
57
International Labour Organization (ILO), United Nations
34
International Water Management Institute (IWMI)
34
C.E.P.R. Discussion Papers
27
Foerder Institute for Economic Research, Eitan Berglas School of Economics
27
International Monetary Fund
26
Université Paris-Dauphine (Paris IX)
23
Tilburg University, Center for Economic Research
22
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
21
EconWPA
20
IGI Global
19
OECD
19
Center for Operations Research and Econometrics (CORE), École des Sciences Économiques de Louvain
18
William E. Simon Graduate School of Business Administration, University of Rochester
17
Edward Elgar Publishing
16
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
16
Agricultural and Applied Economics Association - AAEA
15
Carnegie Mellon University, Tepper School of Business
15
University of Western Sydney
15
Zentralausschuss der Werbewirtschaft
14
Wisconsin Madison - Social Systems
13
Department of Economics and Business, Universitat Pompeu Fabra
12
Economics Research, World Bank Group
12
CESifo
11
Departament d'Economia i Història Econòmica, Universitat Autònoma de Barcelona
11
Economics Department, Massachusetts Institute of Technology (MIT)
11
HAL
11
eSocialSciences
11
Axel-Springer-Verlag
10
CentER for Economic Research, Universiteit van Tilburg
10
Department of Economics, University of Birmingham
10
Faculté des sciences de l'administration, Université Laval
10
Institute of Social and Economic Research (ISER), Osaka University
10
University of Western Ontario, Department of Economics
10
European Society for Opinion and Marketing Research
9
Michigan - Center for Research on Economic & Social Theory
9
University of Rochester - Center for Economic Research (RCER)
9
Økonomisk institutt, Universitetet i Oslo
9
more ...
less ...
Published in...
All
European journal of operational research : EJOR
461
Management science : journal of the Institute for Operations Research and the Management Sciences
317
Journal of business research : JBR
297
Management Decision
252
European Journal of Marketing
239
International journal of advertising : the review of marketing communications
213
Journal of advertising research
212
Journal of behavioral decision making
212
Journal of Consumer Marketing
189
Journal of business ethics : JOBE
188
International journal of advertising : the quarterly review of marketing communications
186
Journal of economic behavior & organization : JEBO
186
Journal of advertising
185
Theory and decision : an international journal for multidisciplinary advances in decision science
184
Journal of advertising : official publication of the American Academy of Advertising
172
Journal of marketing communications
155
SpringerLink / Bücher
149
Journal of economic psychology : research in economic psychology and behavioral economics
145
NBER working paper series
142
International journal of production research
140
Group decision and negotiation
139
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
128
Journal of risk and uncertainty : JRU
122
Europäische Hochschulschriften / 5
121
Economics letters
114
NBER Working Paper
114
Working paper / National Bureau of Economic Research, Inc.
114
Strategic Direction
112
Journal of economic theory
107
International Journal of Operations & Production Management
102
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
102
Young Consumers
101
Technological forecasting & social change : an international journal
100
Omega : the international journal of management science
98
Journal of the Operational Research Society
96
International journal of production economics
92
CESifo working papers
90
Journal of consumer research : JCR ; an interdisciplinary bimonthly
90
Journal of Business & Industrial Marketing
87
Journal of promotion management : JPM
87
more ...
less ...
Source
All
ECONIS (ZBW)
31,265
Other ZBW resources
3,042
RePEc
2,630
USB Cologne (EcoSocSci)
1,401
BASE
519
EconStor
284
USB Cologne (business full texts)
26
ArchiDok
10
more ...
less ...
Showing
38,981
-
38,990
of
39,177
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
38981
A large-scale group decision-making model considering expert authority degree and relationship evolution under social network
Huo, Hong
;
Sun, Ruinan
;
He, Hao
;
Ren, Zongwei
- In:
Group decision and negotiation
33
(
2024
)
4
,
pp. 839-881
Persistent link: https://www.econbiz.de/10015056298
Saved in:
38982
Explaining heterogeneity in utility functions by individual differences in preferred decision modes
Schunk, Daniel
;
Betsch, Cornelia
-
2004
Persistent link: https://www.econbiz.de/10013443184
Saved in:
38983
Präferenz für Intuition und Deliberation (PID) : Inventar zur Erfassung von affekt- und kognitionsbasiertem Entscheiden
Betsch, Cornelia
-
2004
Persistent link: https://www.econbiz.de/10013443194
Saved in:
38984
Behavioral economics und das Entscheidungsverhalten des Wirtschaftsprüfers : ein Forschungsüberblick
Koch, Christopher
-
2004
Persistent link: https://www.econbiz.de/10013443200
Saved in:
38985
Behavioral economics und die Unabhängigkeit des Wirtschaftsprüfers : ein Forschungsüberblick
Koch, Christopher
-
2004
Persistent link: https://www.econbiz.de/10013443201
Saved in:
38986
Evolution of wealth and asset prices in markets with case-based investors
Guerdjikova, Ani Vladimirova
-
2004
Persistent link: https://www.econbiz.de/10013443214
Saved in:
38987
Asset prices in an overlapping generations model with case-based decision makers with short memory
Guerdjikova, Ani Vladimirova
-
2004
Persistent link: https://www.econbiz.de/10013443215
Saved in:
38988
Classification of human decision behavior : finding modular decision rules with genetic algorithms
Rothlauf, Franz
;
Schunk, Daniel
;
Pfeiffer, Jella
-
2005
Persistent link: https://www.econbiz.de/10013443232
Saved in:
38989
Overconfident but yet well-calibrated and underconfident : a research note on judgmental miscalibration and flawed self-assessment
Andersson, Patric
-
2005
Persistent link: https://www.econbiz.de/10013443271
Saved in:
38990
Strategic voting under proportional representation and coalition governments : a simulation and laboratory experiment
Meffert, Michael F.
;
Gschwend, Thomas
-
2007
Persistent link: https://www.econbiz.de/10013443338
Saved in:
First
Prev
3895
3896
3897
3898
3899
3900
3901
3902
3903
3904
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->