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An Extended Model for New Prod...
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Absatztechnik
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Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
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A marketing decision model for the small retailer
Maile, Carlton A.
;
Smart, Albert D.
- In:
Journal of small business management : JSBM ; a joint …
16
(
1978
)
4
,
pp. 1-9
Persistent link: https://www.econbiz.de/10002254534
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