Worthington, Steve - In: International Journal of Bank Marketing 21 (2003) 6/7, pp. 324-334
The article is based on both secondary and primary research into the use of plastic payment cards in China. The … secondary research offers an understanding of the history and current situation of payment cards in China, whilst the primary … merchant acceptors. As barriers to entry into China remain high for foreign banks, particularly if they wish to pursue a branch …