Develops a strategic planning framework for long‐range marketing policy making. Uses this framework to explore the relationship between marketing orientation and total quality management and extends Kotler′s model of three types of marketing strategic orientation on the perspective of total...

A two‐stage framework is developed on supply chain quality and technology management. This is based on a survey of the perceptions of practicing managers from Hong Kong’s business corporations. The two‐stage process involves empirical assessment of strategic supply chain quality and...

This paper presents a customer‐centric six sigma quality management as an extension of the traditional six sigma way. It views product quality and process reliability as key to achieving six sigma and adopts a holistic view of quality. The aim is to offer practical guidelines to business...

The aim of this study is to compare the relative efficiency of quality management practices among American, Japanese, and Taiwanese firms located in Taiwan. Data envelope analysis (DEA) technique is used to measure the relative efficiency of these firms. Quality management practices and...

Discusses traditional accounting principles and how their limitations can affect an organization’s ability to achieve total quality management. Problems with these accounting principles become even more apparent when they are used to justify the investment in new technologies which may be...

This study tests middle managers’ perceptions on the association between supply chain quality management practices and organizational performance. Two instruments were used for the study: a revised version of Saraph et al.’s quality management instrument and Madu et al.’s organizational...

Assesses the relationship between quality management practices and organizational climate. This study uses two well‐developed instruments to assess the relationship. A total of 386 questionnaires were mailed to managers drawn from a list of Taiwan’s top 500 manufacturing corporations. A...

In this paper, we demonstrate how data envelopment analysis (DEA) could be used in benchmarking studies. Our study is based on an empirical survey of small family‐owned businesses. This survey identified the separating variables between “high performing” and “low performing” firms in...