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The Debenhams chain, branded as “Britain’s favorite department store”, has 100 stores in the UK and Ireland. Its consistent high performance is based on own brand ranges and its “Designers at Debenhams” initiative where names such as Jasper Conran and John Rocha design exclusive but...
Persistent link: https://www.econbiz.de/10015009662
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evaluates the literature on the internationalisation of retailing alongside the literature on franchising. It identifies the …Franchising has become a major driving force in the globalisation of service businesses. Likewise, international … retailing has become an important feature of global distribution systems. This has been brought about through changing socio …
Persistent link: https://www.econbiz.de/10014803021
International retailers are increasingly using franchising as a means of entering foreign markets. However …, international retail franchising lacks a conceptual basis from which an explanation of the major elements of this activity can be … introduced in an attempt to provide an initial effort at bridging this conceptual gap. The paper reviews international retailing …
Persistent link: https://www.econbiz.de/10014803923
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internationalisation of retailing, most contributions have been highly descriptive and generally bereft of coherent theoretical frameworks …
Persistent link: https://www.econbiz.de/10014827173
Sparks, in a case study of the takeover of The Southland Corporation (USA) by Ito‐Yokado and Seven‐Eleven Japan, raised a number of fundamental questions about the nature of retail internationalisation and our understanding of the subject. This paper returns to this subject and, using an...
Persistent link: https://www.econbiz.de/10014827175
The purpose of this paper is to assess the long‐term opportunity (or lack thereof) for Wal‐Mart in the UK. Wal‐Mart is the world’s largest retailer and the UK market offers a logical next step following Wal‐Mart’s 1997 entry into the European market via Germany. Retail...
Persistent link: https://www.econbiz.de/10014827176
Argues that for many retailers, competitive advantage in the home market has been based upon the development of strong store and corporate images as retailers strive to develop themselves as brands in their own right. The construction of store image, comprising both tangible and intangible...
Persistent link: https://www.econbiz.de/10014827177
Purpose – The purpose of this paper is to understand the internationalization process (IP) of retailing firms from …
Persistent link: https://www.econbiz.de/10014827492