Similar Search Results

Process of customer interaction in new service development

Alam, Ian - In: Involving customers in new service development, (pp. 15-31). 2006

Persistent link: https://www.econbiz.de/10003593192

Interacting with customers in the new product development process

Alam, Ian - In: The PDMA handbook of new product development, (pp. 249-262). 2005

Persistent link: https://www.econbiz.de/10003831473

Marketing Islamic financial services: A review, critique, and agenda for future research

Alam, Ian; Seifzadeh, Pouya - In: Journal of Risk and Financial Management 13 (2020) 1, pp. 1-19

Islamic finance has experienced rapid growth globally, surpassing the USD 2 trillion mark in 2017. As a result, the literature related to Islamic finance and banking is rather rich. Despite the richness of the literature, our knowledge of the marketing issues related to Islamic finance is modest...

Persistent link: https://www.econbiz.de/10012611234

Does service innovation process differ across cultures?

Alam, Ian - In: Asia Pacific journal of marketing and logistics 22 (2010) 4, pp. 460-472

Persistent link: https://www.econbiz.de/10008738317

New service development in India's business-to-business financial service sector

Alam, Ian - In: The journal of business & industrial marketing 27 (2012) 3, pp. 228-241

Persistent link: https://www.econbiz.de/10009558400

Performance of municipalities in the District of Burdwan with special reference to those at Burdwan, Asansol and Durgapur

Alam, Ian - In: Finance India : the quarterly journal of Indian … 29 (2015) 4, pp. 1321-1326

Persistent link: https://www.econbiz.de/10011455604

Integrating social media and traditional modes of customer interaction for new B2B service development

Alam, Ian - In: Journal of business-to-business marketing 28 (2021) 4, pp. 321-345

Persistent link: https://www.econbiz.de/10012802195

Customer interaction in service innovation : evidence from India

Alam, Ian - In: International journal of emerging markets 8 (2013) 1, pp. 41-64

Persistent link: https://www.econbiz.de/10009737636

RESEARCH NOTE - An Exploratory Investigation of User Involvement in New Service Development

Alam, Ian - In: Journal of the Academy of Marketing Science 30 (2002) 3, pp. 250-261

Persistent link: https://www.econbiz.de/10006151585

Fieldwork and data collection in qualitative marketing research

Alam, Ian - In: Qualitative market research : an international journal 8 (2005) 1, pp. 97-112

Persistent link: https://www.econbiz.de/10006017753