Welsh, Dianne H. B.; Munoz, J. Mark; Deng, Shengliang - In: Management decision : MD 51 (2013) 1, pp. 25-40
Purpose: The purpose of this exploratory study is to examine whether performance of microenterprises located in a microenterprise zone (MEZO) in China is positively related to key management practices, entrepreneurial orientation, marketing capability, and technology capability. The paper aims...