Narrow search
Showing 86,561 - 86,570 of 87,372
Cover Image
Consumer credit evaluation of mobile e-commerce platform based on random forest
Yang, Ming - In: International journal of networking and virtual … 29 (2023) 3/4, pp. 272-284
Persistent link: https://www.econbiz.de/10015066176
Cover Image
Analysis model of the short-term search behaviour guidance of e-commerce platform users based on knowledge graph
Li, Bin; Zhou, Zhisheng - In: International journal of networking and virtual … 29 (2023) 3/4, pp. 285-298
Persistent link: https://www.econbiz.de/10015066180
Cover Image
E-commerce collaborative filtering recommendation method based on social network user relationship
Jiang, Miao; Li, Pei - In: International journal of networking and virtual … 29 (2023) 3/4, pp. 341-355
Persistent link: https://www.econbiz.de/10015066188
Cover Image
The "Achilles heel" of established brands : the effect of brand age on consumers' brand choice
Kim, Yaeeun; Srivastava, Joydeep - In: Journal of marketing research 61 (2024) 2, pp. 290-306
Persistent link: https://www.econbiz.de/10014584203
Cover Image
Sharing food can backfire : when healthy choices for children lead parents to make unhealthy choices for themselves
Wight, Kelley Gullo; Liu, Peggy J.; Zhou, Lingrui; … - In: Journal of marketing research 61 (2024) 3, pp. 451-471
Persistent link: https://www.econbiz.de/10014584219
Cover Image
Uncertainty of household inflation expectations : reconciling point and density forecasts
Zhao, Yongchen - In: Economics letters 234 (2024), pp. 1-5
Persistent link: https://www.econbiz.de/10015066382
Cover Image
Methodological challenges in the empirical application of semiotically informed multimodality theory to branding research
In: Advances in brand semiotics & discourse analysis, (pp. 1-32). 2023
Persistent link: https://www.econbiz.de/10015066335
Cover Image
Narrativity approaches to branding
Oliva, Mercè - In: Advances in brand semiotics & discourse analysis, (pp. 49-90). 2023
Persistent link: https://www.econbiz.de/10015066349
Cover Image
How QDAS (Qualitative Data Analysis Software) can support the analysis of social media brand communities and consumer engagement
Friese, Susanne - In: Advances in brand semiotics & discourse analysis, (pp. 91-116). 2023
Persistent link: https://www.econbiz.de/10015066353