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Developing a new theory of frontline manufacturer-retailer relationships for consumer packaged goods
Zondag, Marcel M.; Brink, Kyle E. - In: Journal of business-to-business marketing 22 (2015) 4, pp. 313-331
Persistent link: https://www.econbiz.de/10011432746
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The value creation scale of supplier-distibutor relationship in international markets
Lai, Chi-Shiun; Chan, Delphine Ya-Chu; Yang, Chin-Fang; … - In: The journal of business & industrial marketing 30 (2015) 2, pp. 171-181
Persistent link: https://www.econbiz.de/10010532063
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Managing strategic supplier relationships : antecedents and outcomes
Jack, Eric P.; Powers, Thomas L. - In: The journal of business & industrial marketing 30 (2015) 2, pp. 129-138
Persistent link: https://www.econbiz.de/10010532115
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Business relationship process management as company dynamic capability improving relationship portfolio
Mitrega, Maciej; Pfajfar, Gregor - In: Industrial marketing management : the international … 46 (2015), pp. 193-203
Persistent link: https://www.econbiz.de/10011286958
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Strategies for developing effective cross-cultural decision makers : investigating developments in international relationship management for learners in higher education
Bell, Richard; Ireland, Simon; Swift, Jonathan S. - In: International journal of business and globalisation : IJBG 13 (2014) 3, pp. 354-368
Persistent link: https://www.econbiz.de/10011289433
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Quality management principles and benefits of their implementation in central banks
Luburić, Radoica - In: Journal of central banking theory and practice 4 (2015) 3, pp. 91-121
Persistent link: https://www.econbiz.de/10011373211
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Non-mega sporting events' social impacts : a sensemaking approach of local governments' perceptions and strategies
Djaballah, Mathieu; Hautbois, Christopher; Desbordes, Michel - In: European Sport management quarterly : ESMQ 15 (2015) 1, pp. 48-76
Persistent link: https://www.econbiz.de/10011301894
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University-student relations : a dynamic framework in offline and digital environments
Lovari, Alessandro; Mazzei, Alessandra; Vibber, Kelly - In: Public relations as relationship management : a …, (pp. 306-329). 2015
Persistent link: https://www.econbiz.de/10011309067
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Everybody's job? : managing public relations in the age of social media
Kelleher, Tom - In: Public relations as relationship management : a …, (pp. 281-305). 2015
Persistent link: https://www.econbiz.de/10011309069
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Culture-centered approach to public relations
Dutta, Mohan J.; Kumar, Rati - In: Public relations as relationship management : a …, (pp. 258-277). 2015
Persistent link: https://www.econbiz.de/10011309071