Die vorliegende Studie analysiert, wie innerbetriebliche Referenzgruppen und der regulatorische Fokus von Kommunikationsbotschaften die Bereitschaft zur Teilnahme an betrieblichen Freiwilligenprogrammen beeinflussen. Die Ergebnisse einer experimentellen Studie zeigen, dass sich der...

The new economy, or knowledge‐based era, not only brings with it additional challenges to the employee communication process, but also inspired solutions. Historically, employee communication has been constrained by the limitations of traditional media. The choice of media for the...

For every organisation there are at least several publics, the support of which is critical to organisational success. Many scholars and practitioners have argued for the primacy of the employee public, because of the effect of employee attitudes and behaviours on the experience of customers,...

This paper examines the process of corporate downsizing and its implications for communicating employee lay‐offs. In an effort to please one set of stakeholders (investors, creditors, shareholders, analysts and others), management may be faced with difficult and unpleasant communication...

Purpose – To explore the value of internal communication in strategic planning. Design/methodology/approach – Personal viewpoint. Findings – Effective internal communications is an important element in the development and implementation of business strategy. Research by the institute for...

Over the last two decades, the hospitality industry has witnessed a considerable shift of focus towards customer orientation, however, the vast body of the relevant hospitality research literature – with few exceptions concentrating on the concept of internal marketing and internal service...

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places...

Purpose – Gossip is one of the reality organizations. Employees might regard gossip as a kind of information and behave based on that, thus gossip management is of great importance for effective management. In this article we investigate gossip and suggest a model for managing it....

Purpose The rise of social media such as Facebook and Twitter has provided employees with means to share work-related information. Increasingly, social media governance policies are implemented to negotiate the risks and opportunities of such behaviors. The purpose of this paper is to unveil the...

As the banks increase the number and complexity of their products and services in the marketplace they not only rely on the skills of their “sharp end” staff to be able to sell them, but also the staff must want to sell them. The article examines some organisations that have tried to get...