Chawla, Deepak; Joshi, Himanshu - In: International Journal of Bank Marketing 37 (2019) 7, pp. 1590-1618
Purpose: The purpose of this paper is to empirically examine the factors that influence a consumer’s attitude and intention to use mobile wallets using a sample representative of Indian users. Design/methodology/approach: A multidisciplinary model is proposed, building on the technology...