Oly Ndubisi, Nelson; Iftikhar, Khurram - In: Journal of Research in Marketing and Entrepreneurship 14 (2012) 2, pp. 214-236
Purpose – The purpose of this paper is to investigate the relationship between entrepreneurship, innovation and quality … significant direct relationship between entrepreneurship, innovation and quality performance. Specifically, the three dimensions … of entrepreneurship namely, risk taking, proactiveness and autonomy are significantly associated with innovation and …