Golden, James; Milewicz, John; Herbig, Paul - In: Management Decision 32 (1994) 1, pp. 33-36
The function which managers most despise is the art of forecasting. By its very nature it concerns guessing the outcome … inherently within it events beyond the control of managers. Reviews forecasting and provides several recommendations on how one … could go about minimizing biases within the forecasting process. …