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Knowing what they know : a managerial perspective on consumer knowledge
Vigar-Ellis, Debbie; Pitt, Leyland F.; Berthon, Pierre R. - In: Business horizons 58 (2015) 6, pp. 679-685
Persistent link: https://www.econbiz.de/10011392854
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Knowledge effects on the exploratory acquisition of wine
Vigar-Ellis, Debbie; Pitt, Leyland F.; Caruana, Albert - In: International journal of wine business research : IJWBR 27 (2015) 2, pp. 84-102
Persistent link: https://www.econbiz.de/10011381347
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How does objective and subjective human papillomavirus knowledge affect information-seeking intentions and source preferences?
Manika, Danae; Stout, Patricia A.; Golden, Linda L.; … - In: Health marketing quarterly 34 (2017) 4, pp. 247-267
Persistent link: https://www.econbiz.de/10011791301
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Take-up of financial education : demographic characteristics and prior knowledge
Chin, Alycia; Williams, Alanna K. - In: Journal of public policy & marketing 39 (2020) 3, pp. 319-333
Persistent link: https://www.econbiz.de/10012534305
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The role of CSR in crises : integration of situational crisis communication theory and the persuasion knowledge model
Ham, Chang-Dae; Kim, Jeesun - In: Journal of business ethics : JOBE 158 (2019) 2, pp. 353-372
Persistent link: https://www.econbiz.de/10012058196
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Heterogeneous relationship between financial literacy and fund investment behaviors : evidence from South Korea during the financial crisis
Chung, Jongwoo; Kim, Booyuel - In: Seoul journal of economics : SJE 35 (2022) 2, pp. 159-186
Persistent link: https://www.econbiz.de/10013346790
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How does mothers' mood matter on their choice of organic food? : controlled eye-tracking study
Giray, Caner; Yon, Belma; Alniacik, Umit; Girisken, Yener - In: Journal of business research : JBR 144 (2022), pp. 1175-1185
Persistent link: https://www.econbiz.de/10013185087
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South African consumers' willingness to pay a premium for Karoo Lamb : the influence of subjective and objective knowledge, label information and demographics
Donoghue, Suné; Wilken-Jonker, Ina; Steffens, Francois E. - In: Journal of retailing and consumer services 63 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012665819
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The perils of overconfidence : why many consumers fail to seek advice when they really should
Lewis, David R. - In: Journal of financial services marketing : JFSM 23 (2018) 2, pp. 104-111
Persistent link: https://www.econbiz.de/10011891210
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A revisit to the role of gender, age, subjective and objective knowledge in consumers’ attitudes towards organic food
Fatha, Latifa; Ayoubi, Rami - In: Journal of strategic marketing 31 (2023) 3, pp. 499-515
Persistent link: https://www.econbiz.de/10014304906