//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Rubin, James"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Geisteswissenschaft"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Brand
2
Culture
2
Geisteswissenschaft
2
Humanities
2
Kultur
2
Markenartikel
2
USA
1
United States
1
more ...
less ...
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Book section
1
Reprint
1
Language
All
English
2
Author
All
Rubin, James
Kocka, Jürgen
6
Boren, Susan
2
Carlucci, Daniela
2
Hatch, Mary Jo
2
Koslowski, Peter
2
Beschorner, Thomas
1
Boyer, Christoph
1
Butkevich, Bridget
1
Cab, Victor Manuel
1
Committe, Bruce
1
Domínguez, J. Gabriel
1
Ebner, Alexander
1
Friedrich, Reinhold
1
Gartner, William B.
1
Gatlin-Watts, Rebecca
1
Geer, Thomas
1
Gehrels, Franz
1
Handzic, Meliha
1
Hofstede, Geert
1
Höhne, Steffen
1
Introna, Lucas D.
1
Konrad, Elmar D.
1
Kracauer, Siegfried
1
Meyer-Krahmer, Frieder
1
Minkov, Michael
1
Moroz, Peter W.
1
Möbus, Frank
1
Neergaard, Helle
1
Nutzinger, Hans G.
1
O'Connell, John F.
1
Perkins, George M.
1
Pilegaard, Morten
1
Riese, Hajo
1
Rikowski, Ruth
1
Santarsiero, Francesco
1
Schefold, Bertram
1
Schiuma, Giovanni
1
Schöttker, Detlev
1
Storr, Virgil Henry
1
more ...
less ...
Published in...
All
The evolution of brands : from signals of quality to storehouses of trust
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The hermeneutics of branding
Hatch, Mary Jo
;
Rubin, James
-
2009
Persistent link: https://www.econbiz.de/10003784632
Saved in:
2
The hermeneutics of branding
Hatch, Mary Jo
;
Rubin, James
- In:
The journal of brand management : an international journal
14
(
2006/07
)
1/2
,
pp. 40-59
Persistent link: https://www.econbiz.de/10003458906
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->