Opening the "black box" of luxury consumers : an application of psychophysiological method
B. Sung, I. Phau and V.C. Duong
| Year of publication: |
2021
|
|---|---|
| Authors: | Sung, Billy ; Phau, I. ; Duong, V. C. |
| Subject: | brain wave | emotion | facial expression | heart rate | luxury | Psychophysiology | skin conductance | Luxusgüter | Luxury goods | Emotion | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/13527266.2019.1657484 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012484047