3 studies in retail research
| Year of publication: |
[1965]
|
|---|---|
| Other Persons: | Berkowitz, Steven Paul (contributor) ; Berg, Robert K. (contributor) ; Ott, Matthew J. (contributor) |
| Institutions: | University of Pennsylvania / Wharton School of Finance and Commerce / Graduate Division of Business and Government Administration (contributor) |
| Publisher: |
New York : Retail Research Institute, National Retail Merchants Association |
| Subject: | Einzelhandel | Einzelhandelspersonal | Warenhäuser | Retail trade | Bibliometrie | Bibliometrics | Großbritannien | United Kingdom | Handelsforschung | Retail research |
| Extent: | 149 p illus 22 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | "The three studies ... were prepared as research projects for the Graduate School of Business, University of Pennsylvania, and were awarded grants under the University Studies program of the Retail Research Institute, NRMA." Bibliographical footnotes S. 1-85: Berkowitz, Steven Paul: Effectiveness of sales training programs in large department stores S. 87-130: Berg, R. K.: Personnel management and administration S. 133-149: Ott, Matthew J.: The allocation of resources in departmentized stores Effectiveness of sales training programs in large department stores, by S. P. Berkowitz.--Personnel management and administration, by R. K. Berg.--The allocation of resources in department stores, by M. J. Ott |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002995059