A choice-based approach to the diffusion of a service : forecasting fax penetration by market segments
S. Weerahandi and S. R. Dalal
| Year of publication: |
1992
|
|---|---|
| Authors: | Weerahandi, Samaradasa |
| Other Persons: | Dalal, Siddhartha R. (contributor) |
| Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 11.1992, 1, p. 39-53
|
| Subject: | Innovationsdiffusion | Innovation diffusion | Nachrichtentechnik | Telecommunications engineering | USA | United States | 1985-1990 |
| Extent: | Graph. Darst |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001122090