A comparative analysis of Chinese consumers' increased vs. decreased online purchases
Year of publication: |
2011
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Authors: | Zhou, Tao ; Lu, Yaobin ; Wang, Bin |
Published in: |
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1539-2937, ZDB-ID 2270169-2. - Vol. 9.2011, 1, p. 38-55
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Subject: | China | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing |
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