A comparative examination of consumer decision styles in Austria
Year of publication: |
2010
|
---|---|
Authors: | Sinkovics, Rudolf R. ; Leelapanyalert, Kannika Mink ; Yamin, Mo |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 26.2010, 11/12, p. 1021-1036
|
Subject: | Konsumentenverhalten | Consumer behaviour | Interkulturelle Beziehungen | Cross-cultural relations | Kulturelle Identität | Cultural identity | Österreich | Austria | Welt | World |
-
A comparative examination of consumer decision styles in Austria
Sinkovics, Rudolf R., (2014)
-
Consumer behavior and culture : consequences for global marketing and advertising
Mooij, Marieke K. de, (2011)
-
Effect of globalization on multicultural consumer behavior
Manrai, Lalita A., (2015)
- More ...
-
A comparative examination of consumer decision styles in Austria
Sinkovics, Rudolf R., (2014)
-
Anxieties and management responses in international business
Sinkovics, Rudolf R., (2007)
-
Hossinger, Matthias, (2007)
- More ...