A comparison of conjoint measurement with self-explicated approaches
Year of publication: |
2007
|
---|---|
Authors: | Sattler, Henrik ; Hensel-Börner, Susanne |
Published in: |
Conjoint measurement : methods and applications. - Berlin : Springer, ISBN 3-540-71403-0. - 2007, p. 67-76
|
Subject: | Conjoint-Analyse | Conjoint analysis | Kundenanalyse | Customer analysis | Vergleich | Comparison | Theorie | Theory |
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