A CONCEPTUAL FRAMEWORK FOR SUSTAINABLE POULTRY SUPPLY CHAIN MODEL

Now a day, sustainable supply chain is the crucially considerable matter for future focused industries. As a result, attention in supply chain management has increasingly amplified since the 1980s when firms discovered its benefits of mutual relationships within and beyond their own organization. This is why, concern researchers are trying hard to develop new theory or model which might help the corporate sector for achieving sustainability in their supply chains. This kind of reflection can be seen by the number of papers published and in particular by journal since 1980. The objectives of this paper are twofold. First, it offers a literature review on sustainable supply chain management taking papers published in last three decades. Second, it offers a conceptual sustainable supply chain process model in light of triple bottom line theory. The model has been developed by taking in-depth interview of an entrepreneur from a Poultry case industry in Bangladesh.