A conceptual model for public relations in museums
Eda Gürel; Bahtışen Kavak
| Year of publication: |
2010
|
|---|---|
| Authors: | Gürel, Eda ; Kavak, Bahtışen |
| Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 44.2010, 1/2, p. 42-65
|
| Subject: | Museum | Öffentlichkeitsarbeit | Public relations | Marketing | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003949186