A Conceptual Model of the Internationalization of Services Firms
| Year of publication: |
1999
|
|---|---|
| Authors: | Cicic, Muris ; Patterson, Paul G. ; Shoham, Aviv |
| Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 10346193. - Vol. 12.1999, 3, p. 81
|