A cross-national comparison of intragenerational variability in social media sharing
Year of publication: |
2020
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Authors: | Mulvey, Michael S. ; Lever, Michael W. ; Elliot, Statia |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1552-6763, ZDB-ID 2036634-6. - Vol. 59.2020, 7, p. 1204-1220
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Subject: | millennials | social media | social networking | destination advocacy | international marketing strategy | Social Web | Social web | Soziales Netzwerk | Social network | Internationales Marketing | International marketing | Online-Marketing | Internet marketing |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.1177/0047287519878511 [DOI] 10.1177%2F0047287519878511 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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