A dual mediation model approach to evaluating the persuasiveness of wine destination websites
Year of publication: |
2017
|
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Authors: | Quintal, Vanessa ; Phau, Ian |
Published in: |
Tourism analysis : an interdisciplinary tourism & hospitality journal. - Putnam Valley, NY : Cognizant, LLC., ISSN 1083-5423, ZDB-ID 2019463-8. - Vol. 22.2017, 3, p. 421-426
|
Subject: | Australia | Destination websites | Dual mediation theory | Wine destinations | Australien | Website | Wein | Wine | Tourismusmarketing | Tourism marketing | Destinationsmanagement | Destination management | Weinbau | Wine industry |
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