A generational study of employees’ customer orientation : a motivational viewpoint in pandemic time
Year of publication: |
2022
|
---|---|
Authors: | Mahmoud, Ali B. ; Grigoriou, Nicholas ; Fuxman, Leonora ; Reisel, William D. ; Hack-Polay, Dieu ; Mohr, Iris |
Published in: |
Journal of strategic marketing. - London : Routledge, ISSN 1466-4488, ZDB-ID 2020800-5. - Vol. 30.2022, 8, p. 746-763
|
Subject: | burnout | Covid-19 | customer orientation | generational differences | job insecurity | motivation | Coronavirus | Beziehungsmarketing | Relationship marketing | Motivation | Burnout | Verkaufspersonal | Salespeople | Leistungsmotivation | Work motivation | Altersgruppe | Age group | Arbeitszufriedenheit | Job satisfaction |
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