A Managerial Perspective On International Marketing Research
Year of publication: |
2011
|
---|---|
Authors: | Sasu, Constantin |
Published in: |
Analele Stiintifice ale Universitatii "Alexandru Ioan Cuza" din Iasi - Stiinte Economice. - Facultatea de Economie şi Administrarea Afacerilor. - Vol. 2011SE.2011, july, p. 137-149
|
Publisher: |
Facultatea de Economie şi Administrarea Afacerilor |
Subject: | research | international marketing | methodology | challenges |
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