A model of directed consumer search
Year of publication: |
2018
|
---|---|
Authors: | Haan, Marco ; Moraga-González, José Luis ; Petrikaitė, Vaiva |
Published in: |
International journal of industrial organization. - Amsterdam [u.a.] : Elsevier, ISSN 0167-7187, ZDB-ID 875355-6. - Vol. 61.2018, p. 223-255
|
Subject: | Directed consumer search | Konsumentenverhalten | Consumer behaviour | Suchtheorie | Search theory | Produktdifferenzierung | Product differentiation | Preis | Price | Information |
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