A model of strategic communication for clinical premises based on perceived risk of NCDs : a study of Kolkata, India
Year of publication: |
2021
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Authors: | Gangopadhyay, Soumik ; Chakraborty, Suman |
Published in: |
International journal of business innovation and research : IJBIR. - Genève [u.a.] : Inderscience Enterprises, ISSN 1751-0260, ZDB-ID 2436046-6. - Vol. 25.2021, 3, p. 353-364
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Subject: | non-communicable diseases | NCDs | perceived risk | healthcare interventions | lifestyle modification | health promotion | Indien | India | Risiko | Risk | Gesundheitsvorsorge | Preventive care | Lebensstil | Lifestyle | Gesundheitsrisiko | Health risk | Gesundheitsversorgung | Health care | Krankheit | Disease | Konsumentenverhalten | Consumer behaviour |
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