Change of a changing trend : Indian retail movement : an analysis of private labels
Year of publication: |
2010
|
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Authors: | Gangopadhyay, Soumik ; Siddhanta, Somroop |
Published in: |
Managing corporate responsibility and risk for synergising business practices to achieve organizational excellence. - Dewas : Prestige Institute of Management, ISBN 978-81-7446-819-2. - 2010, p. 321-327
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Subject: | Indien | India | Einzelhandel | Retail trade | Handelsmarke | Store brand |
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