A model to evaluate the effects of price fairness perception in online hotel booking
Year of publication: |
2014
|
---|---|
Authors: | Andrés-Martínez, María-Encarnasción ; Gómez-Borja, Miguel-Ángel ; Mondéjar-Jiménez, Juan-Antonio |
Published in: |
Electronic commerce research. - Dordrecht : Springer Science + Business Media Inc., ISSN 1389-5753, ZDB-ID 2106016-2. - Vol. 14.2014, 2, p. 171-187
|
Subject: | Price fairness | Antecedents | Consequences | Online hotel booking | Hotellerie | Hotel industry | Preismanagement | Pricing strategy | Gerechtigkeit | Justice | Konsumentenverhalten | Consumer behaviour | Wahrnehmung | Perception | Preis | Price | Online-Handel | Online retailing |
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