A new SOM-based method for profile generation: Theory and an application in direct marketing
| Year of publication: |
2012
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| Authors: | Seret, Alex ; Verbraken, Thomas ; Versailles, Sébastien ; Baesens, Bart |
| Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 2430034. - Vol. 220.2012, 1 (1.7.), p. 199-210
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