A note on measuring competition for FMCG markets
Year of publication: |
2013
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Authors: | Wagner, Udo ; Weitzl, Wolfgang |
Published in: |
Handel in Theorie und Praxis : Festschrift zum 60. Geburtstag von Prof. Dr. Dirk Möhlenbruch. - Wiesbaden : Springer-Gabler, ISBN 978-3-658-01985-3. - 2013, p. 209-224
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Subject: | Theorie | Theory | Wettbewerb | Competition | Internationaler Wettbewerb | International competition |
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