A Note on Multi-regional Marketing
Year of publication: |
1995
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Authors: | Ingene, Charles A. ; Parry, Mark E. |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md : INFORMS, ISSN 0025-1909, ZDB-ID 2063451. - Vol. 41.1995, 7, p. 1194-1201
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