Extent:
XXIV, 568 S. graph. Darst.
Series:
International series in quantitative marketing. - New York, NY : Springer. - Vol. 17
Type of publication: Book / Working Paper
Language: English
ISBN: 1-4020-7163-9 ; 0-387-22790-3
Classification: Marketing ; Handel
Source:
Persistent link: https://www.econbiz.de/10004803593