A novel architecture to monetize digital offerings
Year of publication: |
December 2018
|
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Authors: | Reisman, Richard ; Bertini, Marco |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 17.2018, 6, p. 453-458
|
Subject: | Pricing | Electronic commerce | Revenue models | Digital goods | Price discrimination | Electronic Commerce | E-commerce | Digitale Güter | Preisdifferenzierung | Preismanagement | Pricing strategy | Online-Handel | Online retailing |
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