A pathway to bypassing market entry barriers from data network effects : a case study of a start-up's use of machine learning
Year of publication: |
2023
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Authors: | Haftor, Darek M. ; Costa Climent, Ricardo ; Ribeiro Navarrete, Samuel |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 168.2023, p. 1-18
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Subject: | Artificial intelligence | Legitimacy | Machine learning | Market entry | SMEs | Stakeholders | Künstliche Intelligenz | Markteintritt | KMU | SME | Unternehmensgründung | Business start-up | Stakeholder | Internationaler Markteintritt | International market entry |
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