A phenomenographic approach for exploring conceptions of learning marketing among undergraduate students
Year of publication: |
2011
|
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Authors: | Lin, Hung-Ming ; Nieu, Han-Jen |
Published in: |
Business and Economic Research : BER. - Las Vegas, Nev. : Macrothink Institute, ISSN 2162-4860, ZDB-ID 2640826-0. - Vol. 1.2011, 1, p. 1-12
|
Subject: | Marketingtheorie | Marketing theory | Studierende | Students | Lernmethode | Learning method | Lernpsychologie | Learning psychology | Taiwan |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Systemvoraussetzung: Acrobat Reader |
Other identifiers: | 10.5296/ber.v1i1.829 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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