A positive approach to organized consumer action : the "buycott" as an alternative to the boycott
Year of publication: |
1996
|
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Authors: | Friedman, Monroe |
Published in: |
Journal of consumer policy : consumer issues in law, economics and behavioural sciences. - Dordrecht : Springer, ISSN 0168-7034, ZDB-ID 230313-9. - Vol. 19.1996, 4, p. 439-451
|
Subject: | Konsumentenboykott | Consumer boycott | Verbraucherberatung | Consumer advice |
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