A qualitative approach to investigating online strategic decision making
Year of publication: |
2005
|
---|---|
Authors: | Weischedel, Birgit ; Matear, Sheelagh ; Deans, Kenneth R. |
Published in: |
Qualitative Market Research: An International Journal. - Emerald Group Publishing Limited, ISSN 1758-7646, ZDB-ID 2012932-4. - Vol. 8.2005, 1, p. 61-76
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Internet | Marketing strategy | Strategic planning | Qualitative research | Case Studies |
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