A review of ethical decision-making models in marketing
O. C. Ferrell, Linda Ferrell and Jennifer Sawayda
| Year of publication: |
2015
|
|---|---|
| Authors: | Ferrell, Odies C. ; Ferrell, Linda ; Sawayda, Jennifer |
| Published in: |
Handbook on ethics and marketing. - Cheltenham [u.a.] : Elgar, ISBN 1-78100-342-4. - 2015, p. 38-60
|
| Subject: | Ethik | Ethics | Entscheidung | Decision | Marketingtheorie | Marketing theory | Wirtschaftsmodell | Economic model | Betriebswirtschaftliche Forschung | Business research |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011301244