A strategic investigation of the determinants of wine consumption in China
Year of publication: |
2012
|
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Authors: | Camillo, Angelo A. |
Published in: |
International journal of wine business research : IJWBR. - Bingley : Emerald, ISSN 1751-1062, ZDB-ID 2429135-3. - Vol. 24.2012, 1, p. 68-92
|
Subject: | Konsumentenverhalten | Consumer behaviour | Wein | Wine | Stakeholder | Marketingmanagement | Marketing management | China |
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